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Rectangular packaging box for MOTH featuring bold red typography and geometric patterns against a matte black background.

MOTH Brand Identity 2021

About

This image showcases the brand identity and packaging design for MOTH, created by Pentagram. The rectangular packaging features a high-contrast color scheme of vibrant red and matte black. Bold typographic elements include the MOTH logo across the top alongside intricate geometric sunburst and check patterns. Additional product text appears along the side panels against a dark backdrop.

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Background

Solid Colour

Context

Advertising Campaign