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BrandMOTH
ProjectBrand Identity
Orange rectangular packaging box with bold black typography for MOTH resting against a dark background.

MOTH Brand Identity 2021

Associated creatives

Pentagram
PentagramGraphic Design

Tags

orange packaging boxpackaging boxorange boxboxmoth packagingmoth box

Description

This image showcases the brand identity packaging for MOTH, designed by Pentagram. A rectangular box featuring a vibrant orange surface is prominently displayed against a dark background. Bold black typography covers the packaging, displaying various slogans and the brand name. The composition is clean and focused entirely on the product design.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography

Industries

Beverages

Color

Burnt Orange (80%)
Jet Black (20%)

Background

Solid Colour

Context

Advertising Campaign