Mohawk Brand Identity 2024

Description

This flat lay photograph captures a creative brand identity project for Mohawk, featuring an arrangement of colorful abstract paper art cards spread across a dark wooden table. The composition includes diverse patterned and solid-colored cards showcasing organic shapes, accompanied by styling and crafting tools such as scissors, a stapler, a measuring tape, a color swatch guide, and a cup of coffee. The high-angle perspective highlights rich textures and vibrant color contrasts. Photography by Rob Williamson with graphic design by Hybrid Design and styling by Megan Petrilla.