BrandMohawk
ProjectBrand Identity

Mohawk Brand Identity 2023
Associated creatives
Tags
Description
This image showcases an abstract pattern design created for the Mohawk brand identity project. The composition features fluid organic shapes and horizontal bands in contrasting tones of black, terracotta, and soft pink against an off-white textured paper ground. A vertical metallic copper element frames the patterned panel, sitting adjacent to a clean white section. The studio lighting highlights the varied tactile textures of the printed paper and metallic surface.
Style
Artistic, Vertical, Clean, Minimalist
Techniques
Screen print / silkscreen
Color
Jet Black (40%)
Rust (30%)
Blush (30%)
Background
White Seamless
Context
Advertising Campaign