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BrandMohawk
ProjectBrand Identity
Three Mohawk brand paper sample booklets arranged on a geometric backdrop featuring typography and printed imagery.

Mohawk Brand Identity 2023

Associated creatives

Hybrid Design
Hybrid DesignGraphic Design
Henrik Kam
Henrik KamPhotography

Tags

paper sample bookletspaper bookletssample bookletsbookletsmohawk brandingmohawk bookletbranding design

Description

Three Mohawk paper sample booklets are displayed side by side against a geometric cream and white background. The booklet on the left features a cut-out arch revealing an orange and blue pool image, while the central booklet has a brown wrap-around cover with the text Make a Memory. The booklet on the right features a blind-embossed arch outline. All booklets display Mohawk branding and typography in orange ink. The project was designed by Hybrid Design and photographed by Henrik Kam.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Emboss & Deboss

Industries

Digital Media & Publishers

Color

Beige (50%)
Burnt Orange (30%)
Pure White (20%)

Background

Solid Colour

Context

Advertising Campaign, Catalogue