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BrandMinted
ProjectBrand Identity
Split view showing bold typography on black on the left and Minted brand posters affixed to a weathered outdoor wall on the right.

Minted Brand Identity 2024

Associated creatives

Smith & Diction
Smith & DictionGraphic Design
Vanderbrand
VanderbrandGraphic Design
Memory Studio
Memory StudioGraphic Design
A LINE
A LINEGraphic Design
United Design Lab
United Design LabGraphic Design

Tags

brand identity posterbrand identityposter campaigntypographyminted brandstreet poster

Description

This graphic design presentation showcases brand identity work for Minted. The left side features bold white editorial typography reading The Edit Vol. 149 against a solid black background. The right side displays printed posters mounted on a weathered urban wall, including a collaborative product poster featuring sneakers and a green panel with white serif text. The composition merges digital editorial layouts with street-level wheatpaste poster applications.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Industries

E-commerce Platforms

Color

Pure White (50%)
Jet Black (50%)

Background

Street

Context

Advertising Campaign