Brand
ProjectPre Fall 2025 Campaign

Merlette Pre Fall 2025 Campaign 2025
Associated creatives
Tags
Description
Photographed by Polly Brown for the Merlette Pre Fall 2025 campaign, model Atherton Grace Johnson poses against an exterior painted cinder block wall in bright sunlight. Styled by Roxane Danset, the look features a crisp off-white button-down jacket over a matching tunic-length top and relaxed trousers, completed with a neutral headwrap. Direct, high-contrast sunlight casts sharp, graphic shadows against the pale textured background.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Hard Light
Industries
Designer Fashion
Color
Off-White (90%)
Background
Residential Building, Concrete Texture
Context
Advertising Campaign
