Maison Margiela 'Artisanal' Fall 2025 Ad Campaign 2025

Description

This photograph from Maison Margiela's Artisanal Fall 2025 ad campaign, styled by Olivier Rizzo and captured by photographer Arnaud Lajeunie, features a model wearing an avant-garde sheer blue gown layered beneath translucent material. The subject stands on a weathered wooden plank balcony with a clear view of the Eiffel Tower rising in the background under an overcast sky. Soft natural light illuminates the scene, highlighting the delicate textures of the layered garments and the distant urban landmark. Additional campaign credits include creative direction by Glenn Martens, hair by Gary Gill, makeup by Inge Grognard, casting by Anita Bitton, and choreography by Eric Christison, featuring models Abény Nhial, Balat Pal, Lis Altma, Marvella Niteka, and Nyakong Chan.

Style

Editorial, Vertical, Commercial, Desaturated

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Rooftop

Context

Advertising Campaign