ProjectFall 2025 Ad Campaign

Ludovic de Saint Sernin Fall 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This black-and-white editorial photograph captures a model seated atop a metal table within an austere room featuring weathered concrete walls. The subject wears a voluminous, shaggy white coat cinched tightly at the waist by a wide, grommet-studded leather belt over dark trousers. Slicked-back dark hair and heavy eye makeup complete the sharp look. In the background, minimalist metallic seating and a row of binders rest on a low shelf, contributing to the industrial, uncompromising atmosphere.
Style
Editorial, Horizontal, Monochrome, Gritty
Techniques
Analogue / film, Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Pure White (60%)
Jet Black (40%)
Background
Warehouse
Context
Advertising Campaign






