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BrandLudovic de Saint Sernin
ProjectFall 2025 Ad Campaign
Model wearing dark undergarments and knee-high boots standing in an industrial room with a metal table

Ludovic de Saint Sernin Fall 2025 Ad Campaign 2025

Associated creatives

Ludovic de Saint Sernin
Ludovic de Saint SerninLudovic de Saint Sernin Creative Director
Jacobs+Talbourdet-Napoleone
Jacobs+Talbourdet-NapoleoneAgency
Lolita Jacobs and Jean-Baptiste Talbourdet
Lolita Jacobs and Jean-Baptiste TalbourdetCreative Directors
Stuart Winecoff
Stuart WinecoffPhotographer
Amelia Gray
Amelia GrayModels
Alejo Humanes
Alejo HumanesModels
and Lewis Gillooley
and Lewis GillooleyModels
Carlos Nazario
Carlos NazarioStylist
Jawara
JawaraHair
Karin Westerlund
Karin WesterlundMakeup
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director

Tags

woman in lingeriewoman standingdark lingeriethigh high bootsglossy bootsheavy coatmodel

Description

This black-and-white fashion editorial image for the Ludovic de Saint Sernin Fall 2025 ad campaign features a model posing in an industrial space. The model wears dark lingerie with eyelet detailing and glossy thigh-high boots, holding a heavy dark coat draped around the waist. The background features a distressed concrete wall, a metal work table, and industrial shelving. The lighting is high-contrast, creating stark shadows and sharp specular highlights on the glossy garments and polished metal surfaces. Stuart Winecoff photographed the campaign, styled by Carlos Nazario.

Style

Editorial, Horizontal, Monochrome

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Jet Black (70%)

Background

Factory

Context

Advertising Campaign