Ludovic de Saint Sernin Cleavage Bag Fall 2024 Ad Campaign 2024

Description

This monochrome fashion image captured by photographer Parker Woods forms part of the Ludovic de Saint Sernin Fall 2024 campaign, styled by Chino Castilla. The composition features a male model seated from behind on a simple wooden chair, wearing black underwear, tall black boots, and a distinctive laced leather shoulder bag slung across his back. The background shows a nighttime cityscape through a window, rendered in soft focus with glowing lights. The lighting is moody and directional, highlighting the contours of the figure and the texture of the leather accessories. Creative direction by Ludovic de Saint Sernin, Lucas Lefler, and Nic Burdekin.

Style

Editorial, Vertical, Monochrome, Gritty

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Residential Building

Context

Advertising Campaign