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Brand
Ludovic de Saint Sernin
ProjectCleavage Bag Fall 2024 Ad Campaign
Model with a buzzed head posing with a black leather Cleavage Bag for Ludovic de Saint Sernin

Ludovic de Saint Sernin Cleavage Bag Fall 2024 Ad Campaign 2024

Associated creatives

Ludovic de Saint Sernin
Ludovic de Saint SerninLudovic de Saint Sernin Creative Director
Lucas Lefler and Nic Burdekin
Lucas Lefler and Nic BurdekinCreative Directors
Parker Woods
Parker WoodsPhotographer
Dalton Dubois and Joaquín Ruiz
Dalton Dubois and Joaquín RuizModels
Chino Castilla
Chino CastillaStylist
Junya Nakashima
Junya NakashimaHair
Marcelo Gutierrez
Marcelo GutierrezMakeup
Leanne Woodley
Leanne WoodleyManicurist
Kathryn Costigan
Kathryn CostiganCasting Director
Rosie Turnbull
Rosie TurnbullSet Designer

Tags

male model wearing black leather bagmale model wearing bagblack leather bagleather bagmale model

Description

This black-and-white fashion image from the Ludovic de Saint Sernin Fall 2024 Cleavage Bag ad campaign features a male model with a buzzed head seated outdoors. He wears a structured black leather shoulder bag across his torso, featuring metallic grommet and chain details. Photographed by Parker Woods with creative direction by Ludovic de Saint Sernin, Lucas Lefler, and Nic Burdekin, the composition highlights clean lines and strong tonal contrast. Styling is by Chino Castilla, with hair by Junya Nakashima and makeup by Marcelo Gutierrez.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (30%)

Background

White Seamless

Context

Advertising Campaign