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BrandLong Lead
ProjectBrand Identity
A smartphone displaying an image of an underwater coral scene on a textured patterned surface under diagonal shadow.

Long Lead Brand Identity 2021

Associated creatives

Decimal
DecimalGraphic Design
Jacky Myint
Jacky MyintGraphic Design
Natalie Matutschovsky
Natalie MatutschovskyCreative Direction
Xan Rice
Xan RiceStory
Erin SchulteJohn Patrick Pullen
Erin SchulteJohn Patrick PullenEditing
Dale BraunerDan EisnerKate Gehan
Dale BraunerDan EisnerKate GehanEditorial Support
Charles DennistonCharlotte RymarDiana Elbasha
Charles DennistonCharlotte RymarDiana ElbashaAudience Development
Daan Verhoeven
Daan VerhoevenPhoto + Video
EJ Fox
EJ FoxProduction
Goat Rodeo
Goat RodeoAudio

Tags

smartphone mockupsmartphone screenphone displaysmartphonephone

Description

A modern smartphone rests diagonally on a textured two-tone patterned surface divided by a sharp diagonal shadow. The phone screen displays an editorial underwater visual featuring a coral reef environment and typography reading The Turnaround. The composition captures a clean, professional product presentation context. The design integrates high-detail surface textures with digital media display.

Style

Horizontal, Commercial, Clean

Industries

Apps & Digital Platforms

Color

Jet Black (50%)
Medium Grey (50%)

Background

Fabric Texture

Context

E-commerce / Product