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Model in yellow polo shirt leaning against a black car holding a blue plaid handbag

Loewe Spring 2027 Precollection Ad Campaign 2026

About

This image for the Loewe Spring 2027 Precollection ad campaign features a model posing outdoors while leaning against the front of a dark vehicle. The subject wears a bright yellow long-sleeved polo shirt with plaid side panels and dark trousers, and holds a blue and black plaid gathered handbag with a chain strap. Large red typography spelling out the brand name is overlaid centrally across the composition. The reflective curved surface of the vehicle captures distorted building facades in the background. The lighting is bright and direct, highlighting the textures of the apparel and the accessories.

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Background

Garage

Context

Advertising Campaign