BrandLoewe
ProjectFall 2023 Ad Campaign

Loewe Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A campaign still from the Loewe Fall 2023 advertising series, photographed by David Sims under the creative direction of Jonathan Anderson. The composition centers on a single brown textured suede or shearling loafer featuring a curved architectural heel, presented atop an off-white display plinth. Diffused soft studio lighting illuminates the plush tactile surface of the shoe against a neutral greyish background. Prominent typography across the upper third displays the black Loewe serif wordmark alongside campaign attribution details.
Style
Vertical, Commercial, Tactile, Minimalist
Techniques
Typography, Soft Light
Industries
Luxury Fashion Houses
Color
Taupe (70%)
Jet Black (30%)
Background
Grey Seamless
Context
Advertising Campaign



