Laka Brand Identity 2020

Description

An outdoor advertising poster is mounted on an exterior brick and tile wall, displaying bold typographic messaging for the brand Laka. The left panel features large pink lettering on a dark green background with provocative copy, while the right panel displays dark green text on a cream background alongside abstract geometric shapes in pink and green. A black bicycle is parked on the right side next to a vertical pole and grey stone paving slabs. The composition captures a street-level OOH advertising application created by Ragged Edge.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Industries

Insurance

Color

Background

Street

Context

Out of Home (OOH)