Brand
ProjectWater • Ink

ICICLE Water • Ink 2025
Associated creatives
Tags
Description
A high-contrast monochrome landscape photograph of a rugged rock cliff face under an overcast sky, created for the ICICLE 'Water • Ink' project. The cliff displays distinct geological stratifications with textured mineral layers interspersed with dark patches and fissures. The composition is framed in a vertical portrait orientation, with the stark white ICICLE logo anchored in the bottom right corner. Shot with natural diffused light, the image emphasizes raw geological texture and calligraphic tonal contrast.
Style
Artistic, Vertical, Moody, Monochrome
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Off-Black (50%)
Off-White (50%)
Background
Overcast Sky
Context
Advertising Campaign
