Brand
Salomon 210522_SL_SalomonBlackEdition 2021
Associated creatives
Tags
Description
A monochrome photograph captures a lone figure walking across an expansive snowfield against a distant mountain range under a clear sky. The solitary person, wearing a cap and active apparel, casts a long, sharp shadow across the textured snow surface. Footprints trail behind the subject, leading across the uneven white terrain. The stark, high-contrast black and white treatment emphasizes the dramatic scale of the alpine landscape. This outdoor campaign image was created by Julian Schulz for the Salomon Black Edition project.
Style
Editorial, Vertical, Commercial, Monochrome
Industries
Outdoor & Performance Apparel
Background
Snowfield
Context
Advertising Campaign