Brand
ProjectWater • Ink

ICICLE Water • Ink 2025
Associated creatives
Tags
Description
Shot in stark black and white for ICICLE's 'Water • Ink' campaign photographed by Kin Chan Coedel, a model stands centered against a massive, striated cliff face. She wears an oversized black hooded puffer coat with a cinched waist, resting her hands inside the pockets. The textured rock formations in the background evoke traditional ink landscape paintings. The ICICLE logo is discreetly placed in the lower right corner.
Style
Editorial, Horizontal, Moody, Monochrome
Techniques
Natural light
Industries
Designer Fashion
Color
Jet Black (80%)
Background
Stone Texture
Context
Advertising Campaign
