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Brand
Hug
ProjectBrand Identity
Woven fabric clothing label featuring a stylized red letter h on an off-white background

Hug Brand Identity 2019

Associated creatives

Adam Lowe
Adam LoweGraphic Design

Tags

woven fabric labelclothing labelfabric labelred letter hletter h logobrand identity logo

Description

A close-up view of a woven fabric label for the brand Hug, created by Adam Lowe as part of a brand identity project. The label features a distinctive, stylized lowercase red letter h woven into an off-white textured background. The lighting is soft and even, highlighting the fine tactile weave of the textile and the clean typographic detail of the logo.