Brand
H&M H&M Summer 2024 Lookbook Drop 2 2024
Associated creatives
Tags
Description
A full-length studio lookbook shot for H&M Summer 2024 Drop 2, photographed by Carlos Garcia with design by Eliana Masgalos. The model poses in profile against a pure white seamless background, wearing an all-black ensemble featuring a high-neck, short-sleeve fitted crop top paired with a floor-length tiered maxi skirt with sheer lower draping. The look is accessorized with a vibrant red sculptural statement earring, complemented by sleek hair styling in a high ponytail by Kalle Eklund and refined makeup by Regina Törnwall.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Soft Light
Industries
High Street Fashion
Color
Jet Black (90%)
Background
White Seamless, Residential Building
Context
Lookbook