Brand
ProjectH&M Move Renew Campaign

H&M H&M Move Renew Campaign 2025
Associated creatives
Tags
Description
Model Adele Aldighieri poses outdoors for the H&M Move Renew campaign, photographed in black and white by Jorin Koers with art direction by Elin Hagstrom. She wears a black ribbed activewear set comprising a sleeveless crop top with scalloped edges and matching high-waisted shorts. Soft, dappled natural light filters through large tropical leaves in the surrounding background, highlighting the contours of the garments and foliage.
Style
Vertical, Commercial, Monochrome
Techniques
Natural light
Industries
Sportswear
Color
Jet Black (60%)
Background
Garden
Context
Advertising Campaign

