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  • ·Adele Aldighieri for H&M Move Renew Campaign
Brand
H&M
ProjectH&M Move Renew Campaign
Model in a white sports bra and grey leggings standing on a sandy beach with ocean waves in the background.

H&M H&M Move Renew Campaign 2025

Associated creatives

Jorin Koers
Jorin KoersPhotographer
Elin Hagstrom
Elin HagstromArt Director
Tosh
ToshHair Stylist
Regina Törnwall
Regina TörnwallMakeup Artist
Nathan Couzins
Nathan CouzinsCasting Director
Adele Aldighieri
Adele AldighieriModel

Tags

adele aldighieriwoman in activewearwoman in sports brawhite sports brasports bragrey leggingshigh waisted leggingswhite wrist weights

Description

Adele Aldighieri is captured in profile wearing a white sports bra and high-waisted grey performance leggings for the H&M Move Renew campaign. She wears structured white wrist weights with her hands held behind her back against a soft-focus beach background with rolling surf. Photographed by Jorin Koers with art direction by Elin Hagstrom, the composition features muted natural lighting and minimalist athletic styling.

Style

Vertical, Commercial, Cool

Techniques

Natural light

Industries

Sportswear

Color

Taupe (50%)
Pure White (30%)
Off-Black (20%)

Background

Sandy Beach

Context

Advertising Campaign