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BrandH&M
ProjectFestival Edit with Lykke Li
Lykke Li in profile wearing an oversized high-collar black leather jacket against a corrugated silver metal wall.

H&M Festival Edit with Lykke Li 2026

Associated creatives

Chloe Chippendale
Chloe ChippendalePhotographer
Zara Zachrisson
Zara ZachrissonFashion Editor/Stylist
Maranda Widlund
Maranda WidlundHair Stylist
Karo Kangas
Karo KangasMakeup Artist
Lykke Li
Lykke LiEntertainer

Tags

lykke lilykke li h&mwoman in black leather jacketblack leather jacketleather jacketoversized leather jackethigh collar jacketshag haircuttousled blonde hairwolf cut hairstyle

Description

Musician Lykke Li poses in profile wearing an oversized black leather jacket with an upright collar for H&M's Festival Edit campaign. Her textured, tousled blonde shag hairstyle catches soft daylight against a backdrop of vertical corrugated metal siding. Styled by Zara Zachrisson with photography by Chloe Chippendale, hair by Maranda Widlund, and makeup by Karo Kangas.

Style

Editorial, Horizontal, Clean, Minimalist

Techniques

Natural light

Industries

High Street Fashion

Color

Jet Black (70%)
Beige (30%)

Background

Education Building, Metal Texture

Context

Advertising Campaign