BrandH&M
ProjectFestival Edit with Lykke Li

H&M Festival Edit with Lykke Li 2026
Associated creatives
Tags
Description
Musician Lykke Li strides forward in an urban look for H&M's Festival Edit campaign, photographed by Chloe Chippendale with styling by Zara Zachrisson. She wears an oversized black leather jacket paired with voluminous, mid-length washed denim culottes and structured knee-high black leather boots. The shot is framed at full length against an industrial corrugated metal wall under diffused natural daylight.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (50%)
Medium Grey (40%)
Background
Metal Texture
Context
Advertising Campaign

