Brand
H&M Divided New Arrivals March 2025: Botanical 2025
Associated creatives
Tags
Description
A woman stands ankle-deep in crashing ocean waves along a rocky coast for the H&M Divided March 2025 Botanical project, photographed by Jorin Koers with casting by Nathan Couzins. She wears a sleeveless white wrap-style halter top with a delicate side tie and light sage-green tailored shorts. Her blonde hair is windswept, and she wears a simple necklace while gazing directly toward the camera with a neutral expression. The natural daylight illuminates the foaming seawater around her feet and the rugged cliffs in the background.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Pure White (50%)
Sage (50%)
Background
Sandy Beach
Context
Advertising Campaign, Lookbook