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Brand
Gucci
ProjectGeneration Gucci
Model in black leather jacket holding a red leather shoulder bag against a chartreuse background

Gucci Generation Gucci 2026

Associated creatives

Demna
DemnaDesigner
Demna
DemnaPhotographer

Tags

woman in black leather jacketblack leather jacketleather jacketred leather shoulder bagred leather bagleather bagdark sunglassessunglasses

Description

This fashion campaign image for Gucci features a model wearing a black leather jacket and dark sunglasses, holding a structured red leather shoulder bag with a gold chain strap. The subject is seated against a vibrant chartreuse seamless background. The composition highlights sharp tailoring and bold contrasting colours, captured with clean studio lighting and crisp focus.