Globe-Trotter Brand Identity 2021

Description

An exterior architectural photograph shows a large outdoor billboard for Globe-Trotter mounted on a warm yellow textured wall under clear skies. The billboard features the brand logo, typographic messaging reading Dressed for the occasion and the terrain, a photographic portrait inset, and a suitcase product image. Palm tree shadows cast distinct silhouettes across the right side of the wall and the lower section of the billboard frame. The clean composition highlights the advertising creative against the sunlit urban background.

Style

Horizontal, Commercial, Clean, Golden Hour

Techniques

Natural light

Industries

Bags & Accessories

Color

Background

Public Square

Context

Out of Home (OOH)