Globe-Trotter Brand Identity 2021

Description

This image showcases the brand identity for Globe-Trotter, featuring gold embossed typography centred against a dark, finely textured background. The lettering incorporates a distinct four-pointed star emblem replacing the letter T, creating a refined compass motif. The lighting catches the raised edges of the metallic lettering, casting subtle shadows that give the wordmark a tactile, three-dimensional depth. The minimalist composition places sole focus on the luxury brand name and its refined graphic design execution by Ragged Edge.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Emboss & Deboss

Industries

Bags & Accessories

Color

Background

Solid Colour

Context

Advertising Campaign