Fitzjohn's Brand Identity 2023

Description

This image showcases directional signage for Fitzjohns, designed by DutchScot as part of their brand identity project. A rectangular brass-toned plaque is mounted on a clean white wall, featuring minimalist blue typography that reads Apartments and No. 3-4 alongside a right-pointing arrow symbol. Above the rectangle, a semi-circular metallic element overlaps the upper corner, creating a distinct geometric composition. The lighting is soft and directional, highlighting the metallic finish and clean architectural lines of the installation.