Fitzjohn's Brand Identity 2023

Description

This image presents an open pink booklet displaying a structured grid of black abstract graphic symbols accompanied by fine typography. Created by DutchScot for the Fitzjohn's brand identity project, the spread highlights clean graphic design principles with a monochromatic icon system. The paper exhibits a matte texture under soft lighting, with the curved spine creating a natural depth across the page. The composition focuses on the geometric layout and typographic details of the printed presentation.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Screen print / silkscreen

Color

Context

Editorial, Website / Web