Farfetch Brand Identity 2020

Description

A minimalist clothing rack holding an assortment of colorful designer garments stands on a concrete floor in a modern showroom setting for the Farfetch brand identity project. The garments include a floral print top, a light-colored coat, a patterned dress, and vibrant blue and green dresses. The clean industrial backdrop features concrete textures and subtle gray paneling under soft, even lighting. Bureau Borsche contributed graphic design elements to the presentation.

Style

Horizontal, Commercial, Clean

Techniques

3D render / CGI

Industries

Designer Fashion

Color

Background

Showroom

Context

Advertising Campaign