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BrandExale
ProjectBrand Identity
Beer being poured from a pink illustrated can into a stemless glass next to another can on a wooden table

Exale Brand Identity 2023

Associated creatives

Harold Bennett
Harold BennettGraphic Design
Inga Ziemele
Inga ZiemeleIllustration

Tags

beer can pouringbeer canbeverage canglass of beerstemless glassmicro ipaipabeersilver canpink labelillustrated label

Description

This commercial product image for Exale features a silver beverage can being poured into a clear, stemless glass, filling it with a hazy golden micro IPA topped with frothy white foam. Droplets condense on the chilled metal surface of the can, which displays a whimsical pink illustrated label featuring organic shapes and text. A second identical can stands upright beside the glass on a polished wooden table surface. In the background, a dark wire-mesh grid stands before a deep purple and neutral-toned wall, illuminated by soft directional light. Harold Bennett and Inga Ziemele contributed to the graphic design and illustration for this brand identity project.

Style

Horizontal, Commercial, Warm, Clean, Polished

Industries

Alcoholic Beverages

Color

Pure White (30%)
Golden Yellow (30%)
Blush (40%)

Background

No taxonomy match

Context

E-commerce / Product