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  • ·Dsquared2 Icon New Generation Fall 2024 Campaign
BrandDsquared2
ProjectIcon New Generation Fall 2024 Ad Campaign
Blonde male model squatting while holding a black cap in front of vintage televisions for Dsquared2

Dsquared2 Icon New Generation Fall 2024 Ad Campaign 2024

Associated creatives

Dean and Dan Caten
Dean and Dan CatenDsquared2 Creative Director
Nicoló Giovannoni
Nicoló GiovannoniPhotographer
Cubia Creative Studio
Cubia Creative Studio3D Animation
Victor Perez and Dolma Lisa
Victor Perez and Dolma LisaModels

Tags

blonde man squattingblonde manman squattingblack sweatshirtblack capicon graphic sweatshirt

Description

This image from the Dsquared2 Icon New Generation Fall 2024 ad campaign features a male model with bleached blonde hair posing in a squatting position. He is dressed in a black sweatshirt featuring graphic lettering and matching black trousers while holding a black cap towards the foreground. In the background, several vintage cathode-ray tube television monitors are stacked against a clean white seamless studio backdrop. The composition is lit with soft studio lighting, highlighting the textures of the apparel and the retro electronic props.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (70%)

Background

White Seamless

Context

Advertising Campaign