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  • ·Dsquared2 Icon New Generation Fall 2024 Campaign
BrandDsquared2
ProjectIcon New Generation Fall 2024 Ad Campaign
Model wearing a camel hoodie and matching sweatpants seated against a white seamless background with stacked vintage televisions.

Dsquared2 Icon New Generation Fall 2024 Ad Campaign 2024

Associated creatives

Dean and Dan Caten
Dean and Dan CatenDsquared2 Creative Director
Nicoló Giovannoni
Nicoló GiovannoniPhotographer
Cubia Creative Studio
Cubia Creative Studio3D Animation
Victor Perez and Dolma Lisa
Victor Perez and Dolma LisaModels

Tags

woman in camel hoodiecamel hoodiehoodiecamel sweatpantssweatpantswhite sneakerssneakers

Description

This studio photograph for the Dsquared2 Icon New Generation Fall 2024 ad campaign was captured by photographer Nicoló Giovannoni. A model is seated on the floor against a clean white seamless background, wearing a matching camel-colored hooded sweatshirt and wide-leg sweatpants. Several vintage CRT television sets with static screens are stacked behind the subject. The lighting is bright and even, highlighting the clean apparel silhouettes and minimalist set design.

Style

Vertical, Commercial, Clean, Matte

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Camel (90%)

Background

White Seamless

Context

Advertising Campaign