Brand
ProjectSpring 2026 Ad Campaign

DKNY Spring 2026 Ad Campaign 2026
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Description
Model Hailey Bieber poses in New York City for the DKNY Spring 2026 ad campaign, photographed by Mikael Jansson with creative direction by Trey Laird and styling by Clare Richardson. She wears a dark utility jacket over a matching sports bra and biker shorts, paired with a cap and heels. The studio set features a textured white brick background alongside a towering black-and-white graphic print and a stack of three retro CRT televisions displaying close-up lip imagery. Hair styling by James Pecis, makeup by Hannah Murray, and set design by Stefan Beckman complete the production.



