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Hailey Bieber lying on white wooden floor wearing dark dress and sunglasses with large black-and-white portraits in background

DKNY Spring 2026 Ad Campaign 2026

About

This image from the DKNY Spring 2026 ad campaign features model Hailey Bieber reclining on a white wooden floor. She wears a dark pinstripe dress, black slingback heels, and dark sunglasses, with her long brown hair splayed out on the floor. In the background, large monochrome poster prints featuring close-up portraits of her face are unrolled against a white wall. The scene is captured with clean commercial studio lighting, emphasizing sharp contrasts and the minimalist New York studio setting. Mikael Jansson photographed the campaign, styled by Clare Richardson with set design by Stefan Beckman.

Brand

DKNY

Project

DKNY Spring 2026 Ad Campaign 2026

Keywords

hailey biebermodel hailey bieberwoman lying on floorwoman in dark dressdark dresspinstripe dressblack heelssunglasses

Credits

Trey Laird
DKNY Creative Director
Mikael Jansson
Photographer
Hailey Bieber
Model
Clare Richardson
Stylist
James Pecis
Hair

Styles

HorizontalCommercialCleanMinimalist

Techniques

Natural light

Industries

High Street Fashion

Background

White Seamless

Context

Advertising Campaign
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