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  • ·DKNY Spring 2025 Campaign fashion editorial by Daniel Jackson
Brand
DKNY
ProjectDKNY Spring 2025 Campaign
Smiling female model wearing a black zip hoodie, white t-shirt, sweatpants and black bucket hat for DKNY Spring 2025 campaign.

DKNY DKNY Spring 2025 Campaign 2025

Associated creatives

Daniel Packar
Daniel PackarCreative Director
Roi Elfassy
Roi ElfassyCreative Director
Daniel Jackson
Daniel JacksonPhotographer
Alastair McKimm
Alastair McKimmFashion Editor/Stylist
Tomo Jidai
Tomo JidaiHair Stylist
Maud Laceppe
Maud LaceppeMakeup Artist
Nico Mao
Nico MaoCasting Director
Rachel Chandler
Rachel ChandlerCasting Director
Sylvia Farago
Sylvia FaragoProducer
Dorit Revelis
Dorit RevelisModel
Paula Soares
Paula SoaresModel
Rebecca Leigh Longendyke
Rebecca Leigh LongendykeModel

Tags

woman in black hoodieblack hoodiehoodiewoman smilingsmiling womanblack bucket hatbucket hatgrey sweatpantssweatpantswhite t shirt

Description

Captured by photographer Daniel Jackson for the DKNY Spring 2025 campaign, this vertical fashion editorial features a smiling female model wearing a black zip hoodie with white sleeve stripes, a layered white t-shirt, and pale grey sweatpants paired with a black bucket hat. The styling by Alastair McKimm brings a casual, athletic aesthetic to the outdoor waterfront setting. Natural daylight illuminates the scene with soft shadows, highlighting the textured fabrics and crisp branding. Hair and makeup styling by Tomo Jidai and Maud Laceppe complete the clean, energetic look.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Jet Black (50%)
Pure White (30%)
Light Grey (20%)

Background

Ocean

Context

Advertising Campaign