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  • ·DKNY Spring 2025 Campaign Portrait by Daniel Jackson
Brand
DKNY
ProjectDKNY Spring 2025 Campaign
Portrait of a female model holding a textured tote bag with DKNY New York branding in an outdoor street setting.

DKNY DKNY Spring 2025 Campaign 2025

Associated creatives

Daniel Packar
Daniel PackarCreative Director
Roi Elfassy
Roi ElfassyCreative Director
Daniel Jackson
Daniel JacksonPhotographer
Alastair McKimm
Alastair McKimmFashion Editor/Stylist
Tomo Jidai
Tomo JidaiHair Stylist
Maud Laceppe
Maud LaceppeMakeup Artist
Nico Mao
Nico MaoCasting Director
Rachel Chandler
Rachel ChandlerCasting Director
Sylvia Farago
Sylvia FaragoProducer
Dorit Revelis
Dorit RevelisModel
Paula Soares
Paula SoaresModel
Rebecca Leigh Longendyke
Rebecca Leigh LongendykeModel

Tags

female model holding bagfemale modelmodel holding bagwoven tote bagtote bagcanvas bag

Description

This portrait from the DKNY Spring 2025 campaign, photographed by Daniel Jackson with styling by Alastair McKimm, captures a female model in an urban environment. The subject holds a textured woven tote bag featuring prominent DKNY New York lettering across the front. Natural outdoor lighting highlights her features and flowing blonde hair against an urban architectural background. Creative direction was led by Daniel Packar and Roi Elfassy, with hair by Tomo Jidai and makeup by Maud Laceppe.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Cream (50%)
Jet Black (30%)
Beige (20%)

Background

Street

Context

Advertising Campaign