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  • ·DKNY Spring 2025 Campaign by Daniel Jackson
Brand
DKNY
ProjectDKNY Spring 2025 Campaign
Model with curly blonde hair wearing a white tank top and blue jeans against a blurred urban street backdrop.

DKNY DKNY Spring 2025 Campaign 2025

Associated creatives

Daniel Packar
Daniel PackarCreative Director
Roi Elfassy
Roi ElfassyCreative Director
Daniel Jackson
Daniel JacksonPhotographer
Alastair McKimm
Alastair McKimmFashion Editor/Stylist
Tomo Jidai
Tomo JidaiHair Stylist
Maud Laceppe
Maud LaceppeMakeup Artist
Nico Mao
Nico MaoCasting Director
Rachel Chandler
Rachel ChandlerCasting Director
Sylvia Farago
Sylvia FaragoProducer
Dorit Revelis
Dorit RevelisModel
Paula Soares
Paula SoaresModel
Rebecca Leigh Longendyke
Rebecca Leigh LongendykeModel

Tags

woman in white tank top and jeanswhite tank top and jeanswhite tank topblue jeanswoman with curly blonde haircurly blonde hairblonde womanwoman posing outdoors

Description

This portrait from the DKNY Spring 2025 campaign was photographed by Daniel Jackson with fashion styling by Alastair McKimm and creative direction by Daniel Packar and Roi Elfassy. The image features a model with voluminous curly blonde hair posing outdoors in an urban street setting. She wears a minimalist white sleeveless tank top paired with classic blue denim jeans, with one hand resting in her pocket. The background is softly out of focus, highlighting the central subject against blurred city lights and movement. Hair styling was led by Tomo Jidai and makeup by Maud Laceppe.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (50%)
Denim (50%)

Background

Street

Context

Advertising Campaign