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Brand
DKNY
ProjectDKNY Spring 2025 Campaign
Model with curly hair wearing a white button-down shirt and denim skirt on an urban street with orange construction barriers

DKNY DKNY Spring 2025 Campaign 2025

Associated creatives

Daniel Packar
Daniel PackarCreative Director
Roi Elfassy
Roi ElfassyCreative Director
Daniel Jackson
Daniel JacksonPhotographer
Alastair McKimm
Alastair McKimmFashion Editor/Stylist
Tomo Jidai
Tomo JidaiHair Stylist
Maud Laceppe
Maud LaceppeMakeup Artist
Nico Mao
Nico MaoCasting Director
Rachel Chandler
Rachel ChandlerCasting Director
Sylvia Farago
Sylvia FaragoProducer
Dorit Revelis
Dorit RevelisModel
Paula Soares
Paula SoaresModel
Rebecca Leigh Longendyke
Rebecca Leigh LongendykeModel

Tags

woman in white shirt and denim skirtwhite button down shirtdenim skirtmodel with curly hairwoman walking outdoorswhite shirtcurly hair

Description

This fashion editorial image from the DKNY Spring 2025 campaign features a model walking outdoors on an urban street. She wears a crisp white button-down shirt paired with a light blue denim skirt against a backdrop of orange construction barriers and blurred traffic. The portrait is captured with natural daylight, emphasizing the model's voluminous curly hair and natural expression. Styled by Alastair McKimm and photographed by Daniel Jackson, the composition reflects contemporary urban fashion aesthetics.

Style

Editorial, Vertical, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Pure White (50%)
Denim (50%)

Background

Street

Context

Advertising Campaign