BrandDKNY
ProjectSpring 2024 Ad Campaign

DKNY Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image from the DKNY Spring 2024 ad campaign features model Kaia Gerber photographed by Alasdair McLellan with creative direction by Trey Laird and styling by Alastair McKimm. Kaia Gerber wears a dark baseball cap with a white NY logo, a dark hooded sweatshirt, and a denim jacket. A strip of black-and-white film photographs featuring New York city architecture runs down the center of the composition alongside the DKNY brand logo. The background is a plain light surface with a strip of yellow tape accenting the layout.
Style
Editorial, Horizontal, Clean
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Denim (50%)
Background
White Seamless
Context
Advertising Campaign
