David McKendrick Brand Identity 2021

Description

This graphic design project by David McKendrick showcases a pair of bright red publication covers displayed side by side against a neutral white background. The front cover prominently features the word PAPERBOY in bold, diagonal black typography, creating a striking contrast against the vibrant red field. The clean, minimalist composition highlights the tactile quality of the paper stock and typographic hierarchy. The lighting is bright and even, eliminating harsh shadows to emphasize the flat graphic elements. This piece represents a clean, modern approach to editorial branding.

Style

Editorial, Horizontal, Clean, Minimalist

Techniques

Typography

Industries

Digital Media & Publishers

Color

Background

White Seamless

Context

Editorial