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BrandDavid McKendrick
ProjectBrand Identity
An open magazine lies on a clean white surface, displaying a bright blue page on the left and a photograph of white jeans on the right.

David McKendrick Brand Identity 2021

Associated creatives

David McKendrick
David McKendrickGraphic Design

Tags

open magazinemagazine layoutmagazine spreadblue pagewhite jeanseditorial designtypography

Description

An open magazine rests on a smooth white surface, photographed from a high angle. The left page is a vibrant solid blue with centered typographic text, while the right page features a photographic image of white denim jeans with dark stains near the back pocket, accompanied by descriptive text blocks and headings. The clean layout highlights the editorial design and typography created for David McKendrick.

Style

Editorial, Horizontal, Clean, Minimalist

Techniques

Typography

Color

Cobalt (50%)
Pure White (50%)

Background

White Seamless

Context

Editorial