Burberry Winter 2026 Ad Campaign 2026

Description

A fashion campaign image for Burberry's Winter 2026 Ad Campaign, photographed by Glen Luchford with art direction by Lane & Associates and creative direction by Daniel Lee. A model stands in a wide, commanding pose outdoors against the backdrop of London's Tower Bridge and the River Thames. She is styled in a light grey belted trench coat featuring an oversized, sculptural ruffled collar, paired with dark sunglasses and red heeled Mary Jane pumps. Direct daylight casts crisp shadows across the fabric, highlighting the textured silhouette against a clear blue sky and distant urban architecture.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Bridge

Context

Advertising Campaign