Burberry Winter 2024 Ad Campaign 2024

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This portrait from the Burberry Winter 2024 ad campaign was photographed by Tyrone Lebon in the Lake District, England, with creative direction by Daniel Lee. The shot features an East Asian male model wearing a heavy black textured fleece jacket fastened with distinctive gold hardware clasps. He stands outdoors against a natural backdrop of dark waters and rolling hills under soft daylight. The composition captures a stark outdoor mood highlighting tactile winter outerwear against a tranquil landscape.