Burberry Winter 2024 Ad Campaign 2024

Description

Captured by photographer Tyrone Lebon for Burberry's Winter 2024 ad campaign, this striking image features model Lina Zhang posing against a rugged rocky background in the Lake District, England. The subject wears a tailored beige coat with an elevated collar, complemented by a textured furry stole and a slouchy olive green leather handbag accented with gold hardware and a dangling charm. A prominent white equestrian knight graphic with the text PRORSUM is overlaid across the right side of the frame. The lighting is direct and natural, highlighting the rich textures of the garments and the dark stone backdrop.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Background

Rocky Coast

Context

Advertising Campaign