BSJ treats labels like filing documents Brand Identity 2026

Description

This detailed close-up shot features continuous stationery paper sheets designed by Studio Avenir for the Brand Identity project. The paper displays industrial-style typographic labels with sections for weight and grind options, alongside a large printed BSJ monogram logo composed of horizontal lines. Perforated feed holes run vertically down the pale greyish surface, emphasizing the archival, filing-document aesthetic. The lighting is flat and even, highlighting the paper texture and the precise typography printed across the repeating grid layout.

Style

Artistic, Vertical, Clean, Minimalist

Techniques

Typography

Color

Background

Paper Texture

Context

Editorial