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ProjectBrand Identity
Close-up of a lime green t-shirt collar featuring a yellow fabric brand label with black text for BOO LAAB and a small tag with size S.

Brand Identity 2020

Associated creatives

Rice Studios
Rice StudiosGraphic Design

Tags

t shirt collarlime green t shirtt shirtbrand labelyellow labelclothing tagsize tag

Description

This close-up product shot focuses on the collar of a lime green t-shirt from the Brand Identity project for BOO LAAB. A rectangular yellow woven label featuring black typographic branding is stitched directly onto the inside neckband, alongside a smaller size tag displaying the letter S. The fine ribbed texture of the collar fabric is clearly visible under clean studio lighting, highlighting the textile finish and graphic details.

Style

Horizontal, Commercial, Clean, Tactile

Techniques

Macro, Natural light

Industries

High Street Fashion

Color

Lime (70%)
Golden Yellow (30%)

Context

E-commerce / Product