BrandBOO
ProjectBrand Identity

BOO Brand Identity 2020
Associated creatives
Tags
Description
A studio portrait captures a young woman looking down, wearing a beige baseball cap featuring an embroidered black BOO logo on the front crown and oval text on the side panel. She wears a dark brown and white horizontally striped top, with her long reddish-brown hair framing her face. The lighting is soft and directional, highlighting the textures of the twill cap and striped fabric against a clean, neutral grey background. The image is part of the Brand Identity project created by Rice Studios for BOO.
Style
Editorial, Vertical, Warm, Clean
Techniques
Soft Light
Industries
High Street Fashion
Color
Beige (50%)
Jet Black (50%)
Background
Grey Seamless
Context
E-commerce / Product